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8 Easy Beach Trends

To Wear on Repeat this Summer

Editorial supplied by South Moon Under (Keri Nwosu)

Summer is here and with it comes PTO days, weekend getaways, nights out, dinners in, and maybe throw a wedding or two into the mix. 

Your social calendar is jam packed and now you’re thinking, “I have nothing to wear!”

To help you with this very dilemma, we spoke with the talented buying team at South Moon Under to understand the trends they’re loving for the season and how to incorporate them into our summer wardrobe.

1. Loving Linen – “Linen is the fabric of the season and this year we’re seeing it take shape with relaxed trouser pants and elevated corset tops,” said Kayla, a senior buyer at South Moon Under. “Dressed up or down, these easy staples feel trend-forward without trying too hard.” Source: GEORGIE, @emroberts.m

2. Make Waves – “We’re loving all the fashion details we’re seeing show up in swim, unlike ever before. Belts are huge! Interesting necklines and skirted bottoms make a statement, while also being super wearable,” shared Lindsey, Swim Buyer at South Moon Under. Source: Hutch Swim, South Moon Under

3. Coveted Cover-ups – “A sure fire way to elevate your beach day fit is by styling it with a matching cover-up,” remarked Lindsey. “This season, the team is loving lightweight fabrics like mesh or crochet in a skirt or dress.” Source: Show Me Your Mumu

4. Cool Girl Denim – “Jean shorts are always a summer staple. I recommend updating your denim with longer lengths and looser fits,” said Caitlin, South Moon Under’s denim Buyer. Pair your shorts with a one-piece swimsuit or a white blouse-y tank for the perfect summer outfit. Source: South Moon Under

5. Bold Accessories – Summer is about color, and the most versatile way to introduce bold patterns, prints, or colors is through your accessories! “Look for fun totes that can work as both an everyday carry-all or a beach bag,” suggests Kayla. Source: South Moon Under

6. Sporty Sets – “Activewear continues to be a HUGE part of our everyday lives, and we’re loving these new fashion-forward prints,” said Courtney, Chief Merchandising Offer. “South Moon Under will be carrying these incredible sets from Z Supply and we’re so excited to have new styles from Vuori in select doors!” Source: Z Supply

7. Beach to Bar Dresses – Nothing is easier than a one-and-done dress. Except a dress that can also take you from day to night, beach to bar. “With some of our summer styles, you can’t always distinguish a beach cover-up from a casual sundress, and we love that! We brought in some of the cutest, elevated cover-ups that will feel versatile in your wardrobe,” said Lindsey. Source: PQ Swim

8. Playful Jewelry – Jewelry should be fun, especially in the summer. “Chunky necklaces and bangles, beach-inspired designs, and mixed material stacks are some of the trends we’re seeing this year,” shared Kayla. Source: South Moon Under

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